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Dictionary of marketing, advertising and public relations / Jefkins, Frank William
Material type:
TextLanguage: English Publisher: London : International Textbook Co.,, 1983Description: 311 pISBN: - 9780700202843
- 658.8003
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Reference
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B. K. Birla College Library | Degree College Books | 658.8003 JEF (Browse shelf(Opens below)) | Not for loan | 15267 |
Previous edition: published as Dictionary of marketing and communication, 1973.
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