Corporate branding : areas, arenas and approaches /
Melewar, T. C.
Corporate branding : areas, arenas and approaches / Melewar, T. C. - xviii, 261 p. ; 25 cm.
9780415721127
658.827
Corporate branding : areas, arenas and approaches / Melewar, T. C. - xviii, 261 p. ; 25 cm.
9780415721127
658.827
