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ISBD view for Strategic marketing /

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Strategic marketing /

Cravens, David W.

Strategic marketing / Cravens, David W. - 8th ed. - xvii, 726 p. ; 26 cm.

ISBN: 0072966343

Dewey Class. No.: 658.4012

Strategic marketing /

APA

Cravens D. W., Piercy N., . (2006). Strategic marketing. Boston: McGraw-Hill.

Chicago

Cravens David W, Piercy Nigel, . 2006. Strategic marketing. Boston: McGraw-Hill.

Harvard

Cravens D. W., Piercy N., . (2006). Strategic marketing. Boston: McGraw-Hill.

MLA

Cravens David W, Piercy Nigel, . Strategic marketing. Boston: McGraw-Hill. 2006.

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