Marketing / (Record no. 51788)

000 -LEADER
fixed length control field 00419nam a2200169 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260717092726.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260717s2004 ii 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780333987896
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lancaster, Geoff
245 10 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc. Lancaster, Geoff
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London :
Name of producer, publisher, distributor, manufacturer Palgrave Macmillan,
Date of production, publication, distribution, manufacture, or copyright notice 2004.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 434 p.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Reynolds, Paul
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Degree College Books B. K. Birla College Library B. K. Birla College Library 03/30/2012 3118.00   658.8 LAN 70531 07/17/2026 3118.00 07/17/2026 Books