Principles of Marketing / (Record no. 46643)

000 -LEADER
fixed length control field 00452nam a2200181 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260717092119.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260717s2006 ii 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8177581074
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Principles of Marketing /
Statement of responsibility, etc. Kotler, Philip
250 ## - EDITION STATEMENT
Edition statement 11th ed.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New Delhi :
Name of producer, publisher, distributor, manufacturer Pearson Prentice Hall,
Date of production, publication, distribution, manufacture, or copyright notice 2006.
300 ## - PHYSICAL DESCRIPTION
Extent 671p.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Degree College Books B. K. Birla College Library B. K. Birla College Library 09/07/2006 475.00   658.8 KOT 56088 07/17/2026 475.00 07/17/2026 Books
        Degree College Books B. K. Birla College Library B. K. Birla College Library 09/07/2006 475.00   658.8 KOT 56089 07/17/2026 475.00 07/17/2026 Books