Advertising and promotion : An integrated marketing communications perspective /
Belch, George E.
Advertising and promotion : An integrated marketing communications perspective / Belch, George E. - 9 ed. - 1016 p. ill. ; 28 cm.
9781259026850
659.1
Advertising and promotion : An integrated marketing communications perspective / Belch, George E. - 9 ed. - 1016 p. ill. ; 28 cm.
9781259026850
659.1
