APA
Bullmore J. J. D., Waterson M. e., . (1983). The Advertising Assciation Handbook. London: Holt, Rinehart and Winston.
Chicago
Bullmore J J D, Waterson M.J ed, . 1983. The Advertising Assciation Handbook. London: Holt, Rinehart and Winston.
Harvard
Bullmore J. J. D., Waterson M. e., . (1983). The Advertising Assciation Handbook. London: Holt, Rinehart and Winston.
MLA
Bullmore J J D, Waterson M.J ed, . The Advertising Assciation Handbook. London: Holt, Rinehart and Winston. 1983.