000 00460nam a2200157 a 4500
005 20260717093258.0
008 260717s1997 ii 000 0 eng d
020 _a9780684826554
041 _aeng
082 0 4 _a658.827
100 1 _aSchmitt Bernd
245 1 0 _aMarketing Aesthetics, The Strategic Management of Brands, Identity, And Image /
_cSchmitt Bernd
264 1 _aNew York :
_bThe Three Press,
_cc1997.
300 _axv, 345 p. ; 24 cm.
942 _cBK
999 _c54668
_d54668