| 000 | 00501nam a2200169 a 4500 | ||
|---|---|---|---|
| 005 | 20260717093258.0 | ||
| 008 | 260717s2010 ii 000 0 eng d | ||
| 020 | _a9788175541092 | ||
| 041 | _aeng | ||
| 082 | 0 | 4 | _a658.8343 |
| 100 | 1 | _aKapferer, Jean-Noe l. | |
| 245 | 1 | 0 |
_aStrategic Brand Management : Creating and Sustaining Brand Equity Long Term / _cKapferer, Jean-Noe l. |
| 250 | _a2nd ed. | ||
| 264 | 1 |
_aLondon : _bKogan Page Limited, _cc2010. |
|
| 300 | _axiv, 497 p. ; 25 cm. | ||
| 942 | _cBK | ||
| 999 |
_c54639 _d54639 |
||