000			00608nam a2200217 a 4500
005			20260717091906.0
008			260717s1998 ii 000 0 eng d
020			_a0077094352
041			_aeng
082	0	4	_a658.8
100	1		_aJobber, David
245	1	0	_aPrinciples and practice of marketing / _cJobber, David
250			_a2nd ed.
264		1	_aLondon : _bTata Mcgraw Hill, _cc1998.
300			_aXvii,711p : ill ; 26 cm.
500			_aIncludes index.
650		4	_aMarketing
650		4	_aMarketing -- Europe -- Case studies
650		4	_aManagement and Business Administration.
942			_cBK
999			_c41502 _d41502