| 000 | 00752nam a22002414a 4500 | ||
|---|---|---|---|
| 003 | BKBCL | ||
| 005 | 20260709130205.0 | ||
| 008 | 260708s2016 ii 000 0 eng d | ||
| 010 | _a2016004213 | ||
| 020 | _a9781119240860 | ||
| 040 |
_aBKBCL _beng _cBKBCL |
||
| 041 | 0 | _aeng | |
| 082 | 0 | 4 |
_a658.5752 _bRAM |
| 100 | 1 | _aRamanujam, Madhavan. | |
| 245 | 1 | 0 |
_aMonetizing innovation : how smart companies design the product around the price / _cRamanujam, Madhavan, Tacke, Georg. |
| 264 | 1 |
_aHoboken : _bJohn Wiley & Sons, Inc., _c2016. |
|
| 300 | _axiv, 241 p. ; 24 cm. | ||
| 700 | 1 | _aTacke, Georg. | |
| 500 | _aIncludes bibliographical references (pages 219-225) and index | ||
| 650 | 4 | _aNew products--Marketing | |
| 650 | 4 | _aPricing | |
| 942 | _cBK | ||
| 999 |
_c3775 _d3775 |
||