| 000 | 00558nam a2200193 a 4500 | ||
|---|---|---|---|
| 005 | 20260717091430.0 | ||
| 008 | 260717s1990 ii 000 0 eng d | ||
| 020 | _a007460368x | ||
| 041 | _aeng | ||
| 082 | 0 | 4 | _a659.1 |
| 100 | 1 | _aSengupta, Subroto | |
| 245 | 1 | 0 |
_aBrand positioning : strategies for competitive advantage / _cSengupta, Subroto |
| 264 | 1 |
_aNew Delhi : _bTata McGraw-Hill, _c1990. |
|
| 300 | _axix, 299 p. : ill.; 23 cm. | ||
| 650 | 4 | _aProduct management -- India. | |
| 650 | 4 | _aMarketing -- India. | |
| 650 | 4 | _aMarketing. | |
| 942 | _cBK | ||
| 999 |
_c32110 _d32110 |
||