TY  - BOOK
AU  - Eyal,Nir
TI  - Hooked: how to build habit-forming products 
SN  - 9781591847786
U1  - 658.575 
PY  - 2019///
CY  - New York
PB  - Portfolio/Penguin
KW  - New products
KW  - Consumer behavior
KW  - Consumers' preferences
N1  - Includes bibliographical references (pages 229-246)
ER  -