00430nam a2200157 a 450000500170000000800410001702000180005804100080007608200110008410000240009524500510011925000110017026400420018130000250022370000240024820260717093339.0260717s2019 ii 000 0 eng d a9788131533642 aeng04a658.841 aCzinkota, Michel R.10aInternational Marketing /cCzinkota, Michel R. a10 ed. 1aNew Delhi :bCengage Learning,c2019. a675 p. ill. ; 28 cm.1 aRonkainen, likka A.