Schmitt Bernd <br/><br/>
Marketing Aesthetics, The Strategic Management of Brands, Identity, And Image / 
Schmitt Bernd 
 - xv, 345 p. ; 24 cm. 
<br/><br/><label>ISBN: </label>9780684826554 
<br/><br/><label>Dewey Class. No.: </label>658.827