00406nam a2200145 a 450000500170000000800410001704100080005808200100006610000160007624500760009225000120016826400380018030000240021870000180024220260717101003.0260717s2014    ii            000 0 eng d  aeng04a658.81 aKale, N. G.10aPrinciples of Marketing : BMM First Year : Second Semester /cKale, N.G  a1st ed. 1aMumbai :bVipul Prakashan,c2014.  avi, 273 p. ; 21 cm.1 aAhmed, Mehtab