Naikar, Subhashini <br/><br/>
Advertising and Marketing Research (BMM Third Year : Sixth Semester) / 
Naikar, Subhashini 
 - 2nd ed. 
 - viii, 240 p. ; 21 cm. 
<br/><br/><label>ISBN: </label>9789382791508 
<br/><br/><label>Dewey Class. No.: </label>659.1