00453nam a2200145 a 450000500170000000800410001702000180005804100080007608200100008410000260009424501080012025000170022826400380024530000240028320260717093225.0260717s2014    ii            000 0 eng d  a9789382791744  aeng04a658.81 aMascarenhas, Romeo S.10aSpecial Study in Marketing (Text and Cases )(BMS Third Year : Fifth Semester ) /cMascarenhas, Romeo S.  a5th Rev. ed. 1aMumbai :bVipul Prakashan,c2014.  aiv, 279 p. ; 22 cm.