TY  - BOOK
AU  - Naikar,Subhashini
AU  - Manjrekar,Deepali
TI  - Principles and Practices of Direct Marketing (BMM Third Year : Sixth Semester)
SN  - 9789382791669
U1  - 658.8 
PY  - 2013///
CY  - Mumbai
PB  - Vipul Prakashan
ER  -