Zikuund, W. G. <br/><br/>
Essentials of Marketing Research / 
Zikuund, W. G. 
 - 2nd ed. 
 - xxiv, 452 p. ; 28 cm. 
<br/><br/><label>ISBN: </label>0324182570 
<br/><br/><label>Dewey Class. No.: </label>658.83