TY  - BOOK
AU  - Das,Naveen
AU  - Ray,Kumar Satyaki
TI  - Case Studies on Brand Management : How to Break the Clutter
SN  - 9788131411629
U1  - 658.827 
PY  - 2007///
CY  - Hyderabad
PB  - ICFAI University
KW  - Commerce
ER  -