00435nam a2200145 a 450000500170000000800410001702000150005804100080007308200100008110000280009124500740011926400630019330000150025670000180027120260717092202.0260717s1998    ii            000 0 eng d  a0844236705  aeng04a659.11 aLewis, Herschell Gordon10aHand Book of Advertising : Advertising Age /cLewis, Herschell Gordon 1aAmerica :bNTC Contemporary Publishing Group Inc.,cc1998.  axi, 228 p.1 aNelson, Carol