00386nam a2200133 a 450000500170000000800410001702000150005804100080007310000230008124500600010426400490016430000160021370000230022920260717100954.0260717s1983    ii            000 0 eng d  a0039104281  aeng1 aBullmore, J. J. D.14aThe Advertising Assciation Handbook /cBullmore, J.J.D. 1aLondon :bHolt, Rinehart and Winston,c1983.  axvii, 378p.1 aWaterson, M.J. ed.