Dutta, Sanjib. <br/><br/>
Marketing Management Concepts & Cases / 
Dutta, Sanjib. 
 - 1st Ed. 
 - ix, 200p. A-11 
<br/><br/><label>ISBN: </label>8178810700 
<br/><br/><label>Dewey Class. No.: </label>658.8