00358nam a2200121 a 450000500170000000800410001704100080005808200100006610000210007624500590009726400480015630000320020420260717091914.0260717s1994    ii            000 0 eng d  aeng04a658.81 aSinha, P.K. (ed)10aServices marketing text & readings /cSinha, P.K. (ed) 1aMumbai :bHimalaya Publishing House,c1994.  aXvi, 253 p. : ill. ; 21 cm.