00648nam a22002054a 4500003000600000005001700006008004100023010001500064020001800079040002200097041000800119082001700127100001500144245007800159264004200237300002900279700001800308500005600326650006000382BKBCL20260708121759.0260708s2014    ii            000 0 eng d  a2014022222  a9781591847786  aBKBCLbengcBKBCL0 aeng04a658.575bEYA1 aEyal, Nir.10aHooked :bhow to build habit-forming products /cEyal, Nir, Hoover, Ryan. 1aNew York :bPortfolio/Penguin,c2014.  ax, 242 p. : ill. ; 22 cm1 aHoover, Ryan.  aIncludes bibliographical references (pages 225-242) 4aNew products, Consumer behavior, Consumers' preferences