Reddy, K. Sudhakar (Kaipa Sudhakar), 1962- <br/><br/>
Advertising management : media management and audience behaviour / 
Reddy, K. Sudhakar (Kaipa Sudhakar), 1962- 
 - xx, 148 p. ; 23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>8170243386 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising -- India.<br/>Advertising.<br/>India.
<br/><br/><label>Dewey Class. No.: </label>658